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" ... the risk. 2. Transporting the goods. 3. Financing the operations. 4. Selling (communication of ideas about the goods). 5. Assembling, assorting, and re-shipping. These functions were at first taken over by areas; that is, each successive middleman... "
Principles of Marketing - Page 273
by Fred Emerson Clark - 1922 - 570 pages
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The Quarterly Journal of Economics, Volume 26

Charles Franklin Dunbar, Frank William Taussig, Abbott Payson Usher, Alvin Harvey Hansen, William Leonard Crum, Edward Chamberlin, Arthur Eli Monroe - Economics - 1912 - 816 pages
...over by areas; that is, each successive middleman in the series took over a part of each function. Each took the risk of destruction of the goods while...to make them physically available to the consumer. we have what may be termed functional middlemen in the insurance companies, direct transportation companies,...
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The Quarterly Journal of Economics, Volume 26

Charles Franklin Dunbar, Frank William Taussig, Abbott Payson Usher, Alvin Harvey Hansen, William Leonard Crum, Edward Chamberlin, Arthur Eli Monroe - Economics - 1912 - 818 pages
...over by areas; that is, each successive middleman in the series took over a part of each function. Each took the risk of destruction of the goods while...to make them physically available to the consumer. But at a relatively early date a taking over of these functions by kind instead of by area appeared....
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The Quarterly Journal of Economics, Volume 26

Charles Franklin Dunbar, Frank William Taussig, Abbott Payson Usher, Alvin Harvey Hansen, William Leonard Crum, Edward Chamberlin, Arthur Eli Monroe - Economics - 1912 - 956 pages
...over by areas; that is, each successive middleman in the series took over a part of each function. Each took the risk of destruction of the goods while...to make them physically available to the consumer. But at a relatively early date a taking over of these functions by kind instead of by area appeared....
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Some Problems in Market Distribution

Arch Wilkinson Shaw - Business & Economics - 1915 - 136 pages
...over by areas; that is, each successive middleman in the series took over a part of each function. Each took the risk of destruction of the goods while...to make them physically available to the consumer. But at a relatively early date a taking over of these functions by kind instead of by area appeared....
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Readings in Industrial Society: A Study in the Structure and Functioning of ...

Leon Carroll Marshall - Economic history - 1918 - 1130 pages
...Each took a share in the transportation of the goods along the route from the producer's stockroom to the hands of the consumers. Each took a part in...had a part in the selling, disposing of the goods to be purchased to succeeding middlemen and finally to the consumer. And each finally took a part in...
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