| United States. Congress. Senate. Committee on Small Business - Antitrust law - 1982 - 302 pages
...the elimination of "free riders." Established manufacturers can use [vertical non-price restrictions] to induce retailers to engage in promotional activities...necessary to the efficient marketing of their products.... The availability and quality of such services affect a manufacturer's goodwill and the competitiveness... | |
| United States. Congress. Senate. Committee on Commerce, Science, and Transportation - 1983 - 382 pages
...of capital and labor that is often required in the distribution of products unknown to the consumer. Established manufacturers can use them to induce retailers...availability and quality of such services affect a manufactuer's goodwill and the competitiveness of his product. Because of market imperfections such... | |
| Louis Phlips - Business & Economics - 1998 - 460 pages
...should be evaluated under a rule of reason: Established manufacturers can use (vertical restrictions) to induce retailers to engage in promotional activities...necessary to the efficient marketing of their products. The availability and quality of such services affect a manufacturer's goodwill and the competitiveness... | |
| |