ONE generation automotive engineering has revolutionized civilized life. Yet many of the fundamentals of the science are older than the Christian era. The spiral bevel gears, which Packard developed and was the first to use commercially, are based on the principle of Archimedes' screw-in use 2,000 years ago. Today these gears are found in nearly every motor car except the very lowest priced. They are but one example of the hundreds of advanced steps Packard has pioneered in the 28 years it has held engineering leadership. For Packard engineering no less than Packard beauty of line has been widely imitated. The greatest achievements of Packard engineers and designers are the new Packard Six and Packard Eight-the finest, the most beautiful and the greatest performing cars Packard has ever built. PACKARD ASK THE MAN WHO OWNS ONE Giving back the joys of yesterday No gift-thought more lovely than this YOUR little child... now bud. ding into her teens... but reproduced in motion pictures just as she was in those days when her mother wanted her to stay that way always... The silver-haired grandmother ... maybe gone now... but again coming into view... The sweetheart of yesterday, now the wife and mother, but again be fore you as in those days of romance ... in action... brightening your eyes with memories... tugging at your heartstrings. And the scene around the Christmas tree. The football game. The winter sports. You yourself...landing that famous musky or engaged in your special hobby. The perpetuation, in moving pic tures, of the most cherished ex Filmo Projector shows your movies with theatre clarity and brilliance. Runs forward. backward or stops on any single picture. Has wide industrial use. Simple attachment adds various color tints. periences, the rekindling of past joys-such is the capacity of Filmo. "Made by the movie people." So in Filmo equipment you get the result of specialized moving pic ture experience.Should lower-priced movie cameras and projectors be recommended for their so-called greater simplicity, remember: Filmo simplicity more than matches any Filmo cameras use Eastman Safety Film other. Merely look through Filmo's spy-glass viewfinder and press the button to take movies of theatre quality on the first try. Just think-two operations only much easier than taking snapshots with an ordinary camera! No focus ing for distance. No setting for time. No arduous viewfinding. No turn. ing of films. Filmo is the only amateur movie equipment adapt able to all conditions of light, speed, distance, and the various requirements of showing movies in the home. See your Filmo dealer for infor mation on this matchless Christmas gift. Write us for descriptive book. let "Filmo-Home Movies of the Better Kind." Bell & Howell Co., 1817 Larchmont Ave., Chicago, Ill., New York, Hollywood, London (B & H Co. Ltd.) Established 1907. The spy-glass viewfinder, found only on Filmo, provides for getting exactly the scene you want when using any of the 14 special interchangeable lenses. Optical mechanisms for taking s-1-o-w movies. "What you BELL & HOWELL Whore REGISTERED MOTION PICTURE CAMERA AND PROJECTOR There is also Eyemo, using professional standard (35 mm.) film, if you desire to commercialize your movies Reserve now if you wish to make your spring crossing on the Empress of Australia. New as 1927. Every first-class room has running water, amazing spaciousness. Marble baths. Swimming pool. 3-room royal suites. All A deck is public rooms. Please write for 1928 sailing dates. Your own agent, or Canadian Pacific General Agents at Atlanta, Boston, Buffalo, Chicago, Cincinnati, Cleveland, Detroit, Kansas City, Los Angeles, Minneapolis, New York, Philadelphia, Pittsburgh, Portland, San Francisco, St. Louis, Seattle, Tacoma, Washington. In Canada: Saint John, Montreal, North Bay, Toronto, Winnipeg, Nelson, Vancouver. Canadian Pacific World's Greatest Travel System EMPRESS LINERS TO EUROPE AND ORIENT..... CRUISES. TRANS-CANADA LIMITED... BANFF... CHATEAU FRONTENAC Frank's 6Th Annual Cruise De Luxe Mediterranean Cunard S. S. "Scythia"-Sailing January 25, 1928 Fascinating Africa, mysterious Egypt, the Holy Land, beautiful Madeira, gay Seville, Granada with its Alhambra, mighty Gibraltar, ancient Cadiz, Algiers, Biskra, Timgad, Tunis, Malta, Dardanelles, Constantinople, Bosphorus, Athens, Venice, Florence, Rome, Naples, Messina, Taormina, Syracuse, Palermo, Monte Carlo, France, England -the glorious Cruise of the palatial Cunarder "Scythia" will take you to all of these wonderful places, and many others. We have again exclusively chartered this magnificent steamer, with membership limited to 390 guests-half capacity. West Indies Cruises De Luxe Jan., Feb.. Mch. Palatial S.S. "VEENDAM" The Cruise of the "Scythia" is the Annual Mediterranean classic. The unusually large and comfortable cabins-all with hot and cold running water-the suites and private baths, the spacious decks, the passenger elevators, the famous Cunard cuisine and service and the reasonable rates, all combine to offer the most attractive of all Cruises to the Mediterranean. Free stop-over in Europe, including return by S. S. "Berengaria," "Aquitania," "Mauretania" or any Cunard steamer. Full information on request. Prompt reservation advisable. Apply to FRANK TOURIST CO. (Est. 1875) 542 Fifth Ave., New York Philadelphia, 1529 Locust St. Chicago, 175 North Michigan Ave. Boston, 33 Devonshire St. San Francisco, 582 Market St. ET the Britannica join you in LET your gift to your family. Your gift of the Britannica will be accompanied by a handsome bookcase to hold the books. The Britannica is the greatest of gifts. All worth-while knowlledge enters your home within its covers. 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The ENCYCLOPAEDIA BRITANNICA, Inc. 342 Madison Avenue, New York 7NG-U3 Please send me, without obligation on my part, your FREE booklet; also particulars of the New Form for Family Use, at 40% less cost; and full details of your FREE Bookcase Offer and Easy Payment Plan. Name Address. |