Build Better Products: A Modern Approach to Building Successful User-Centered ProductsIt’s easier than ever to build a new product. But developing a great product that people actually want to buy and use is another story. Build Better Products is a hands-on, step-by-step guide that helps teams incorporate strategy, empathy, design, and analytics into their development process. You’ll learn to develop products and features that improve your business’s bottom line while dramatically improving customer experience. |
Contents
Empathy | 31 |
Understand Your User Better | 33 |
Do Better Research | 65 |
Listen Better | 89 |
Creation | 111 |
Have Better Ideas | 113 |
Prioritize Better | 141 |
Design Better | 167 |
Identify Assumptions Better | 235 |
Validate Assumptions Better | 261 |
Measurement | 289 |
| 291 | |
Build a Better Team | 329 |
Iteration | 345 |
| 347 | |
Acknowledgments | 355 |
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Build Better Products: A Modern Approach to Building Successful User ... Laura Klein No preview available - 2016 |
Common terms and phrases
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